Southwest Airlines has cool napkins.

On my flight to Chicago last week (to attend Camp Nageela Midwest TopGolf) I received a napkin that said: “The best ideas are born on napkins. What’s yours?”

This napkin reminded me of a great story…

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Early one morning, the world-renowned artist Pablo Picasso was enjoying his coffee at a café when a woman approached him. "Mr. Picasso, could you please sketch something for me?" she asked, handing him a small napkin.

Picasso smiled and, with just a few small strokes, created a beautiful sketch. As he handed back the napkin, he looked the woman straight in the eye and said, "That will be $20,000."
"$20,000?" she exclaimed, shocked. "But it only took you a minute to draw!"

"No," Picasso replied, "It took me 40 years to do that."

This story highlights the value of experience and expertise. It’s not just about the time it takes to create something - but the years of practice and dedication behind it.

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Ideas can strike anywhere - even at 35,000 feet in the air.